OU athletes adjust to new realities as NCAA starts to allow profiting off name, image and likeness
By Harry Lymberopoulos Jenks High School The National Collegiate Athletic Association on July 1 enacted new policies to allowstudent-athletes to be compensated while in school for deals based on their name, image, and likeness. What happens next – for athletes, the college they play for and sports at large – will be one of the most watched outcomes in the college seasons ahead. The NCAA allowed student-athletes to pursue compensation because of a 2019 lawsuit in California. Multiple statehouses also pressured the NCAA to enable college athletes to capitalize on their fame. Also, college sports leaders started to discuss a…